Stop demand partners’ ad latency
from impacting your revenue
Any delay in serving ads has a critical impact on your revenue. Don’t let your demand partner’s problem become yours
Ad latency affects impressions
of added delay decreases impressions by 1.1% for mobile traffic and 1.9% for desktop traffic. Google
The longer it takes for an ad to load on a page, the less likely it is to be viewed and interacted with.
Ad latency lowers viewability
An ad is considered viewable if at least
of it is visible for 1+ second for a display ad, or 2+ seconds for a video ad.Media Council Rating
Delays in response time lower your viewability score and decrease what advertisers are willing to pay for your inventory.
Ad latency hurts your Core Web Vitals score
of publishers are impacted by low Core Web Vitals scores.
Ad load time impacts your website’s Core Web Vitals score, as well as the volume of organic traffic that Google’s search engine refers to your site.
Assembly revealed GeoEdge had an 8% lower impact on ad load speed.
Get the tools you need to ensure the fastest ad serving for your audience.
Easily identify which demand partners are slowing you down. GeoEdge monitors all the ads served by your demand partners for security and quality, including their ad response times – from the moment the creative tag is placed on the page to the point the ad is rendered. Review each demand partner’s latency and compare it to all other partners to optimize your revenue stream.
Remove latent partners and boost your organic traffic Stats
Receive the same benefits as paid members
Increase your impressions count
Raise the value of your inventory
Improve your search engine ranking
Level Up Your Demand Partner Monitoring Today
GEOEDGE OFFERS MORE THAN TECHNOLOGY. WE OFFER TRUE PARTNERSHIP.