Two Allies Unite To Advance Ad Quality Protection For Publishers

GeoEdge is proud to announce our partnership with Flux, Japan’s leading header bidding provider, to advance ad quality protection for publishers.

The new partnership will provide Flux customers with both header bidding and ad security solutions, empowering publishers to optimize their ad revenue without security and quality concerns.

Publishers who are already working with Flux will receive an ad quality management layer on top of the unique optimization provided by Flux’s algorithm.

The uniqueness of this partnership is the implementation of code seamlessly injected into the Flux wrapper, saving publishers the need to implement an additional code.

We are delighted to partner with GeoEdge, the world leader in ad security ” said Genji Nagai, Flux’s CEO. “Through this partnership, we would like to contribute to publishers, not only in the profit maximization function that we have provided in the
past but also in the security field. This is part of FLUX’s current “Publisher Marketplace” initiative, and we plan to continue integrating various advertisers and cutting-edge tools into our platform.”

This means that a publisher under an auto-redirect attack can contact Flux and enable GeoEdge blocking within minutes!

Thanks to the new partnership, publishers will be able to easily add more DSPs to their roster, lower their floor price if needed and receive complete leverage of Flux’s optimization, maximizing their revenue, without worrying about receiving user complaints. Another advantage is that Flux’s users will have tools to help block competitor’s ads, IP infringements and fake ads.

We are honored to work with Japan’s leading Header Bidding company,” said Amnon Siev, GeoEdge’s CEO. “I think the partnership between GeoEdge and Flux creates a synergy that provides its customers with a competitive advantage and empowers them to optimize their revenue without quality concerns.”

As part of the new partnership, both companies invite publishers to a joint Ad Security webinar, covering the latest Ad Security trends with GeoEdge security experts.

During the webinar, GeoEdge’s Head of Security, Adi Zlotkin, will share his insights about the latest malvertising attacks, phishing scams, and new malicious ad tactics.

It will be held both in English and Japanese. To learn more and to register click HERE


Maximum revenue, maximum security, maximum transparency! 



Alisha is a Technology Writer and Marketing Manager at GeoEdge. Her writing focuses on current events in the AdTech ecosystem and cyberattacks served through the digital advertising supply chain. You can find Alisha on LinkedIn to discuss brand building and happenings in AdTech.

Malvertising, the practice of sprinkling malicious code into legitimate-looking ads is growing more sophisticated. GeoEdge’s holistic ad quality solution has you covered.


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