Jiji Press partners with GeoEdge to Assure Media Brand Improvement and Security Management Efficiency

Jiji Press, LTD integrates with GeoEdge’s Real Time Blocking solution to assure media brand improvement and security management efficiency.

Tokyo, March 21st. Jiji Press, LTD, a leading Japanese news agency that provides a wide range of news, data and other information to subscribers in Japan and abroad, and GeoEdge announced today that the companies have entered into partnership in which GeoEdge’s Real Time Blocking service was integrated into Jiji Press’s website.

With this integration Jiji Press, LTD will leverage GeoEdge’s 7+ years of experience in Japan’s digital advertising ecosystem to actively monitor all programmatic ads serving on its domain.

Jiji Press, LTD owns and operates jiji.com which was launched in 2000 and offers daily news articles as well as original content on local and international topics. It serves over 20 million monthly visitors.

GeoEdge is a cyber security company dedicated to protecting web users from ad related security threats and help publishers maintain an engaging user experience while maximizing advertising revenue.

Jiji Press, LTD decided to install GeoEdge in order to eliminate the risk of its brand being compromised to low quality ads which can affect how it is perceived by their readers. Moreover, deploying a Real Time blocking mechanism will allow a fast and efficient mitigation of ad related security threats such as credit card scams, malware, and auto-redirects.

Following the deployment of GeoEdge’s service, Jiji Press’s team leverages the system’s unique settings and functionalities in order to set a unique and personalized set of rules and to assure pinpoint detection of unwanted ads, allowing the majority of programmatic ads to serve and therefore maximizing earnings from its programmatic business.   

Alisha is a Technology Writer and Marketing Manager at GeoEdge. Her writing focuses on current events in the AdTech ecosystem and cyberattacks served through the digital advertising supply chain. You can find Alisha on LinkedIn to discuss brand building and happenings in AdTech.

Malvertising, the practice of sprinkling malicious code into legitimate-looking ads is growing more sophisticated. GeoEdge’s holistic ad quality solution has you covered.


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